Generate more views for your LinkedIn articles with the help of our professionally designed LinkedIn post templates. But, generally, 2 main things make a real impact on boosting your content by LinkedIn: People read and engage with a valuable content. I don’t have a 100% right answer (since I don’t work for LinkedIn) but I can share with you insights that I got on my road to 100K views. 8 min read, 9 Feb 2021 – And to sell more ads with a bigger price they need content on their platform. So frankly speaking, it was just only 1 like. As a result, you can get 30K views when you have only 3K connections, because also "friends of friends" will see your content. If you saw both forms of activity in your feed, that counts as two impressions for the same post. ... Post and respond on the go with the LinkedIn mobile app. Companies that post 20 times a month, on average, reach 60% of their followers with 1 or more updates; and 20% of followers are typically reached with one status update. Credits to the Search Engine Journal. And as every media they are selling ads (the same like FB or Twitter does). As I told you earlier lempod is the hugest place for people who are want to support each other's content on LinkedIn and to join our family you just need to: Once you join the right LinkedIn engagement pods, you can start getting a boost from other members. For example, in 2012 the cost per view started dramatically increased in the USA. LinkedIn Post Templates. Don't try to focus on sales from your first LinkedIn post. Our wide selection of ready-made templates are free to use and super easy to customize. Free and premium plans, Sales CRM software. 6- So, when everyone had added lempod and joined your Pod, you can start creating the content and promote your LinkedIn posts within this Pod. Still think that LinkedIn is just a place for finding emails for the cold email outreach? Marketing campaigns on social media can expose companies to expansive audience members that could turn into leads. 1 from my wife, she always supports me and 1 from my friend who I asked to. But, if you don’t post your content at the right time, most of … Can you do the same on Facebook or Youtube? Large corporations now post jobs on LinkedIn, sometimes even before their own websites. Satisfaction Absolutely Guaranteed. Take the time to format your LinkedIn articles to be easy to scan visually and mentally. 46. From there, based on your time zone, you can estimate when you're expected to reach the most customers. If you don't want to miss this article, subscribe to our newsletter: This is the main point that almost everyone is missing. 10 tips to improve your organic reach on social media 1. You get better results with 10 likes rather than with 0 likes. Bullshit never gets a lot of views. Try to build the trust to you and your company by providing content that is helpful to your target audience. Pssst, if you can, let me know I need to take some lessons from you . 5- Your colleagues just need to join this pod with the Secret code you gave them (this automation will cost you just 2 $/ user per month, and you will get real results and won't bother anyone). UK and EU reach first post-Brexit deal on financial rules The move could help finance firms in the City of London to win back some access to the … Don’t believe me? With these tools you can boost your LinkedIn Content views by 10x and save up to 80% of the time. You may unsubscribe from these communications at any time. The most interesting part of every professional journey is the story behind it. In the next section, we'll go over the based time to post on the platform based on your industry or business goals. Open lempod by clicking on Extension icon, Click on the search field and start looking for the relevant pods with your "keyword" (for example, "startup") OR join the pod with a "Secret Code" (. . Your checklist of how to post articles on LinkedIn. The answer is easy - (I’ve already told that, but anyways) LinkedIn is booming and today they are more likely to support content makers rather than other platforms. LinkedIn Timing Facts . Growth Marketer, SaaS follower, Start-ups lover ❤️ And it costs you just 2$/month. Free and premium plans, Content management system software. It's an amazing opportunity to make yourself visible to thousands of people. Reshare posts when others mention your organisation on the platform to drive more engagement. And even if their audience will see your post, you won't have great results since. lempod is the hugest marketplace of LinkedIn pods where people automatically support each other with likes and comments. Marketing automation software. For instance, perhaps on Monday you publish a video, Tuesday you publish a thought leadership article, Wednesday you share a blog post, and Thursday you write a compelling status and ask followers' to provide feedback in the comments section. Sharing your professional journey in an authentic and engaging way is the starting point for connecting with the communities that matter most to you. So in order to start getting more LinkedIn post views you definitely need to organize the process of getting likes and comments from your colleagues and 1st connections. Generate only high-quality content. When you're just at the beginning of your "Content Creation on LinkedIn" road - it's not enough to just create a post (even if it's the most awesome post in the history), it's important to promote it. Podawaa multiplies the reach of your posts by around 10. If you post content to LinkedIn when the majority of your audience isn’t online, you most likely won't receive the amount of views and engagement you were hoping for. The accord on the transfer of defense equipment and technology is set to be agreed in principle when foreign and defense ministers of Japan and Indonesia meet in Tokyo in the late afternoon. Premium plans, Connect your favorite apps to HubSpot. Including Images in LinkedIn Posts Increases Engagement I know what I'm talking about, my first posts got 3 likes. Yeah, it’s not a million, but it’s still 10X from the amount of my 1st connections. Use subheadings to communicate the main idea of each paragraph. Let's connect on LinkedIn - https://www.linkedin.com/in/ilya-azovtsev/, If you've ever posted on LinkedIn, you'd probably know how tough it is to get a lot of views there. Copy the link to the LinkedIn post you've just created. As a result, we'd suggest anywhere between two to five times a week, depending on your industry, audience, and the type of content you're hoping to publish on the platform. You can also see the Organic Reach of a post just above your cover photo in the admin area of your page: Write your custom comments that your colleagues will leave automatically. I'm personally there). To get the most out of LinkedIn, you must reach out to and connect with your colleagues and industry peers. However, quantity shouldn't win over quality. It's the code that you can share with your colleagues, so they can join your Pod. Again, this is the total number of people -- fans & non-fans -- who saw the post. Start testing your account and see what works. Thinking about your audience's behavior is key. But for the next few months, I dived deeper into the content creation on LinkedIn and reached 100K views in just 30 days. 2- Open lempod, click on your own picture aaand click "Create Enterprise Pod". But by having ideas about the best times to post, you can boost your chances. That's a great question everyone who is creating content on this platform asks. Go to the lempod and choose the right Pod. And since people stay on the platform more, they watch more ads -> LinkedIn get more money. Stay up to date with the latest marketing, sales, and service tips and news. When you're just at the beginning of your "Content Creation on LinkedIn" road - it's not enough to just create a post (even if it's the most awesome post in the history), it's important to promote it. ... We can't seem to reach the server to continue with your request. PS: Every member of this Pod can do the same. You created your account, wrote a killer LinkedIn profile, and optimized it for recruiters, but that’s only the start.Only about half of LinkedIn users have logged on in the past month and countless accounts are empty, outdated, and abandoned. [+How to Leverage It in Your Marketing Strategy], How to Generate Leads on LinkedIn, According to LinkedIn's VP of Marketing, 31 LinkedIn Stats That Marketers Need to Know in 2021. I've created the list of LinkedIn Engagement Pods on lempod with super awesome people there. Having general knowledge of how to write a caption or how to create a video is good. And in this article, I gonna share with you my learnings on how to promote your LinkedIn post organically and get amazing results. Please reload the page and try again. So users (you, I and everyone who is using LinkedIn) will read that content and stay on LinkedIn more. We'll talk about how to come to the decision to post based on your business type, next. The idea of such a group is to reach each one's audience. Learn how, along with best practices. Or develop an online presence with our digital marketing services. Step #2 - You need to ask everyone to support your LinkedIn post with likes and comments. It works manually, and people need to spend their time to open this Slack chat, read your post and write a relevant comment... A-A-A ... Too many things to do, so from my experience, When it comes to public LinkedIn Engagement Groups, it's super hard to find the relevant group. Also, think about the majority of LinkedIn's audience: working professionals, higher education students, and college graduates. Iain Beable, Hootsuite’s Social Marketing Strategist for Europe, Middle East and Africa, handles Hootsuite’s LinkedIn presence. That looks great, but what to do if you have less than 50 people in a company? So remember, if you want to build a brand on LinkedIn, it's crucial to find out when your specific audience prefers to surf the site. Reach new, relevant audiences with your content . Test out these tactics, but try some experiments for yourself, as well — your audience is unique, and you might uncover your own powerful insights regarding LinkedIn content as you continue to post high-quality content while taking the time to engage with other industry-relevant posts, as well. So everyone who is in the pod will automatically like or comment your Post, so their connections will see your content as well. In this case, you need to go to the LinkedIn Engagement Groups. (I've already mentioned but let me show it again for a public Pod, not the Enterprise one). For example, you're writing for Start-up founders about VC funding, but you join the LinkedIn group with recruiters, software engineers, and growth hackers. LinkedIn is a media platform. With the rise of marketing software and paid advertising, it's no secret that social media platforms aren't only a place for mutual connection and sharing among strangers — they've also grown into a place where companies can build a brand. For more information, check out our privacy policy. hbspt.cta._relativeUrls=true;hbspt.cta.load(53, '3e56e15d-47bd-46c9-a256-99fde52abfe7', {"region":"na1"}); The truth is, there is no right answer. Here is what I'm talking about: It's the place where people support each other with likes and comments on LinkedIn posts. No two professionals are the same: your career paths, skills, dreams, and aspirations are unique. For B2C businesses, between 11 a.m. to 2 p.m. B2Bs and software companies should aim for outside of 9 a.m. to 5 p.m. Healthcare and higher education companies should post from 11 a.m. to 1 p.m., while media companies should post between 8 to 10 a.m. You can infer when your posts will earn the most engagement based on the behavior of competitors in your industry, as well as audience members. In fact, LinkedIn, a social media platform for professional engagement, has 303 million monthly active users. these comments should be relevant to the content of your post. As you grow your LinkedIn strategy, you can iterate on this over time as you figure out which types of content perform best on your own business page. Ultimately, a LinkedIn strategy is a long game. How to promote your post on LinkedIn? Attracting an engaged audience on LinkedIn requires you to craft compelling content. Instantly, I went from getting 100-200 views per post … Watch now How to use Content Suggestions Discover trending topics and articles within your target audience on LinkedIn. During the time periods above, people are usually getting ready for work, just starting their day, or taking an afternoon break. Note! these comments should be relevant to the content of your post. Express, The Washington Post's free daily, covers dining, music, movies, arts, fitness, shopping and more in Washington D.C., Maryland and Virginia. If you post lower-quality content simply to hit the five-pieces mark, you'll end up damaging your engagement metrics on the platform and LinkedIn will display your content less often to your followers. 7-10 likes won't make a huge impact on your LinkedIn engagement. Since people are not creating as much content on LinkedIn (comparing to FB or Twitter) they need to boost good posts on a bigger audience. Design and order custom printed marketing materials, signage, and promotional products directly from your office. This is the main point that almost everyone is missing. Like all social platforms, there’s no way to guarantee a post will get the best reach based solely on posting time. 2) The type of LinkedIn engagement you get. So just imagine, if people who create a lot of content for your audience and have a huge SSI (social-selling index, the better content you're creating the more SSI you get) will interact with your LinkedIn posts and their audience will see your post? There are already top influencers in their sphere, so you can join pods where high-level LinkedIn accounts create a relevant content. 7 min read, 9 Feb 2021 – Just like on your blog, your LinkedIn article will be read and shared by more people if it is easy to digest on the screen. 500 million+ members | Manage your professional identity. For marketing, generating leads and prospecting. Today I have almost 3K followers, but I can easily reach 30K views with my Linkedin posts. Our research has found you don't want to publish more than five times a week on LinkedIn — and you'll find highest engagement for your first two posts. Free and premium plans, Customer service software. 4- Once you've created your own pod, you will have the Unique "Pod ID". If you choose to publish five posts per week on LinkedIn, consider how you might vary the type of content. So there are 2 main points that you should follow when you're creating your LinkedIn content: Frankly speaking, there are so many things to tell about this, so I gonna cover this topic next time in "How to post on LinkedIn to get views in 2019". That posts reached 100-200 views and it doesn't (even DOESN'T look ) like great results. This tool lets you create and join different LinkedIn Engagement Pods that are focused on your target audience and get an automatic engagement with your content. Every single member of your pod will automatically engage with that post with likes or comments! Learn best practices for each platform. It might be a public Slack channel, Facebook or LinkedIn group. When I first started trying to get more reach on LinkedIn, this was my first experiment -- and the results blew me away. You'll have a better idea of how to nail the timing of your posts almost every single time you want to update your followers on the platform. The place may be different, but the same is just 1 rule - support others posts and hope people will support your posts as well. Attracting an engaged audience on LinkedIn requires you to craft compelling content. It's just 5$/pod/month. The best time to post to LinkedIn is weekdays between 8-11 AM PST, for the Hootsuite social media team. So how do you figure out the optimal time to post for your specific audience? Do you know what's the sweeties in all of this? Business networking differs from more general social networking, thus it shouldn't come as a surprise that the best time to post in LinkedIn is Tuesday through Thursday. There is a guide on how to use the best 7 LinkedIn Chrome extensions in 2020. Use LinkedIn to post content since organisations that post weekly on LinkedIn can increase engagement by 2X. (It's the awesome place to share the content. LinkedIn is powerful when it comes to business connections, networking and trying to get hired. I'm not a guru (yet), but 100K views for the LinkedIn account with just only 3K connections is still huge! Give value, give value aaaand give value. Even though it isn't one-size-fits-all, marketers have found success on LinkedIn by posting Tuesday through Thursday, typically between the hours of 8 a.m. to 2 p.m. depending on your time zone. Vistaprint empowers small businesses like yours to market themselves effectively. We're committed to your privacy. Access knowledge, insights and opportunities. Finding the best time to post to LinkedIn. So for the less than a cup of coffee from Starbucks you get 10X of your LinkedIn content reach. As is the case with all social platforms, the algorithm prioritizes good content. HubSpot uses the information you provide to us to contact you about our relevant content, products, and services. You’ve been told you need to be on LinkedIn. Typically, their web behavior would reflect being busy during regular business hours. It's best to conduct some market research to learn more about how your audience uses the internet, or refer to your buyer persona if you've collected that information. Note! Today I gonna share with you the list of the best LinkedIn marketing tools with detailed step-by-step use cases for growth hackers and digital marketers. If your ideal customer is someone who is a working professional, it's safe to assume that during business hours, they won't have time to check their social media feeds. hbspt.cta._relativeUrls=true;hbspt.cta.load(53, 'b612a0dc-34ea-4e79-908b-28874def7e5a', {"region":"na1"}); Originally published Jan 25, 2021 7:00:00 AM, updated February 04 2021, The Best Time to Post on LinkedIn in 2021. likely to find success among audiences when posting outside of business hours, or during lunch breaks. . Step #1 - You just create a separate channel on Slack or group on Facebook. According to LinkedIn, your company should post as many status updates as your content supports. LinkedIn is an exceptional BtoB lead acquisition channel. The post above had an "Organic" reach of 3,918 people. See all integrations. So here we go: SaaS Haven - All things SaaS - The secret code is: 6129, Growth Hackers - Worldwide - The secret code is: 6031, High-level Marketing Club - The secret code is: 1042, Startup Factory - Achieve Fast Startup Growth - The secret code is: 3348, The HR Mastermind - Everything about Human Resources - The secret code is: 4763. Here's how. When other people engage with your LinkedIn post, it starts appearing to their audience. But, if you don’t post your content at the right time, most of your followers will never see your updates. Write your custom comments that other members will leave automatically. In fact, LinkedIn, a social media platform for professional engagement, has 303 million monthly active users. But you can use some research to make assumptions about the best times to post based on your audience. Once you choose the relevant LinkedIn pod - just put the "Secret Code" here and wait until I accept you: 7 Mar 2021 – You should also use hashtags to reach a wider audience. How to increase LinkedIn post views and reach 100K in less than 30 days + BONUS, LinkedIn Posts vs LinkedIn Articles (aka LinkedIn Pulse) - What to post on LinkedIn in 2021, How To Message A Recruiter On Linkedin [+SAMPLES], How To Increase LinkedIn Followers in 2021, See all 14 posts There isn't a set answer here either, but fortunately, doing some research about the type of audience you're trying to capture based on your industry can lead you to make an informed decision. I've reached 100K Linkedin post views with a few tactics of LinkedIn post promotion and happy to share them with you! However, there are pockets throughout their day where professionals tend to check social media, like lunch hours and while heading to and from work. The worst time to post is on weekends or outside of business hours, which are 9 a.m. to 5 p.m. Maybe you're a higher education student thinking about the best time to reach out to thought leaders, or a marketer for a B2B company. (Non-fans see posts when a friend Likes, Comments or Shares your post) >> Measure it via Admin Panel. So the more people do content on LinkedIn the better results you as a company gets. The best time to post on LinkedIn. Build and engage with your professional network. →. What is LinkedIn Live? And here is the list of 4 best practices to promote your LinkedIn posts organically and boost its' views: Since LinkedIn algorithms work by this principle: LinkedIn shows your post to 1st connections first, and only if they like it and engage with your content with likes and comments, LinkedIn understands "Ok, this piece of content is interested to at least 1st connections, it probably might be interested to others". 11 min read. Many people prefer using Mondays to set up their week offline and/or recover from work-oriented or business travel from the previous weekend. Ok, but there is still a question - “How does LinkedIn define whether they should boost your posts or leave it with your 500 views?”. This is what happened with Facebook 7 years ago, and with Youtube 5 years ago, and this is what is happening with LinkedIn right now. Review Twitter basics and your posting schedule to better reach and satisfy your target audience. I've created the pods for my colleagues, I've joined around 10 different LinkedIn engagement groups, and here is what I've found: But I'd also share with you a solution that covers both drawbacks. It's not enough just getting the likes and comments from your 1st connections and colleagues to significantly boost your content (Especially if have less than 30 people in a company ). The best way to get hundreds of thousands of views on your LinkedIn content is - get the engagement from top influencers in your industry and other awesome people who are also creating the content for your target audience. But let's say you want to post according to your industry. If you're looking to maximize your social media marketing, you should also take note of the best times to post to Facebook and the best times to post on LinkedIn … There are lots of different groups and places, but the one I personally use and recommend you is - Game of Content. You will reach more of your audience and extend your reach as you post more often. How to organize getting engagement from your colleagues: 1- Install a lempod Chrome Extension and ask your colleagues to install lempod as well. Knowing how to write a good caption for Instagram and create videos for LinkedIn is better.. Never take a one-size-fits-all approach to social media marketing, especially with organic content. Digging deeper into reach & impressions For example, a Facebook post could show up in the News Feed from the original publisher and appear again when a friend shares the publisher’s post. When it comes to posting, you'll want to ensure you're thoughtful, strategic, and helpful with every piece of content you post on LinkedIn. Learn how to use LinkedIn for Business, Marketing, and Sales.